[ London Times ]
This newspaper, most correctly known simply as The Times, began publication in 1785 and continues to this day.
The edition of June 20, 1844, contained a "Newf for sale" notice — black coat:
TO NOBLEMEN and GENTLEMEN. — A handsome BLACK and WHITE NEWFOUNDFLAND DOG to be SOLD. To be seen at Alderton's steel pen warehouse, 127, Chancery-lane.